A completely new graphic design for Myrorna was based on the logotype’s primary colours which were combined in various ways. It´s flexible, distinct, and of course playful.
The new design makes bags, signs, display material, the website, even trucks and a lot of other things look really good. We packed the new graphic design in templates, which makes the work simple and convenient for use in-house and in the stores.
Myrorna is a second-hand chain whose profits go to people who are in difficulty. In the summer of 2015 we began a long-term partnership where the goal is to enhance their profile, rejuvenate the target audience, increase reuse and create the conditions for occupational training and social work. With integrated campaigns we will increase sales and establish Myrorna as an alternative to the big chain stores, primarily within fashion and interior design.